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Chelsea FC launches first augmented reality football game

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Most of us are familiar with the hit augmented reality (AR) game released by Nintendo this summer in Pokemon Go.

With the immense success the game experienced, it was only a matter of time before the sporting industry jumped on the bandwagon with its own form of AR gaming.

Earlier this month, Chelsea FC unveiled the world’s first augmented reality soccer game dubbed, Chelsea Kicker. The game was released during the UK-China Innovators Forum in Shanghai, headed by the minister for Culture, Karen Brady, and was displayed to multiple British and Chinese companies.

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